Trump Doubles Biden’s Outreach to Key Group

President Trump has spent $2.4 million to advertise on Spanish-language television over the past month as part of a comprehensive campaign to woo Hispanic voters in Arizona, Florida, and Pennsylvania.

The spending is double that of presumptive Democratic nominee Joe Biden, who has devoted $1.2 million to advertise on Spanish-language television in Arizona and Florida since June 19.

Since June 26, the Trump campaign has invested $587,000 in Arizona, $1.8 million in Florida, and $10,000 in Pennsylvania to run a series of different spots targeting Hispanic voters on Spanish-language television.

In 2016, Trump won 28% of the Hispanic voters, compared to 66% for Democrat Hillary Clinton, according to exit polls, continuing the GOP’s trend of underperforming with this demographic in presidential elections. Biden is on track for another big win, polls show. But some recent surveys suggest the former vice president could fall short of recent Democratic nominees, a vulnerability the Trump campaign is hoping to exploit through an aggressive media campaign and its Latinos for Trump coalition.

Continue reading at the Washington Examiner.

Loading...